To take the brand’s marquee shoe to the next level, designers took a two-year step back to overhaul the product head-to-toe (or heel-to-toe in this instance).
Adam Scott never thought he would wear spikeless golf shoes. He began his career wearing the stiff, metal-spiked FootJoy Classics. He wanted structure and traction to support his golf swing.
With the Tour360 22, adidas’ primary focus was to re-examine how it addressed two critical areas that are important for golfers of all skill levels: fit and traction.