Greta Gerwig, Margot Robbie and the Warner Bros. Discovery marketing team have done everything under the sun to make sure that you, your mother and everyone else you’ve ever met has heard of “Barbie”. Not only is it a success, but it’s a record-breaking sensation, resulting in a post-pandemic box-office high and enough popcorn devoured to impress competitive eater Joey Chestnut.
Well, the pink phenomenon is coming to the golf course as TaylorMade is set to drop limited-edition bags for the fourth women’s major of the year, this week’s Evian Championship in France. Usually, only the men receive special bags for major championships, however, TaylorMade has produced different notable items for each of the majors featuring LPGA pros. Defending champ Brooke Henderson will be one of the select few to test out the new bags.
The bag won’t only reference the blockbuster Mattel smash, but it will also feature allusions to the event and the gorgeous locale, the French Alps and Évian-les-Bains region.
Unfortunately, it does look like the only way to get one of these bags is to play in the major, so unless Charley Hull is reading this, it’s probably not looking great for you. Hopefully, someone drops it on eBay. We’ll be lurking.
